Sunday, 28 November 2010

The Factors of the Development of Timberland Boots


The centre of Timberland is located in the United States on the east coast of the New Hampshire, which has the rich original nature: the sea and wasteland, wind and greenery, sometimes gentle, often sternly to greet the human people, just in so changeable natural environment stimulated the Yellow Boots conception. In the rugged wastelands or the moor, and it can comfort and safety work must rely on the strong completely waterproof shoes, because of this, Timberland boots is created never compromise and can pass the strict test boutique shoes.
"We are not only just boots brands, everyone can create history." B.S wartz, who is the initial Jeffery Timberland chairman of Timberland, he expressed this idea to all his employees. Being based on this idea, in the last 11 years, Timberland never stop to aid by youth volunteer groups consisting of "City Year". Since 1981, provided "City Year" 50 boots to reap aid money, total amount of as much as $700 million Year ", and "City also expands in the large volunteer groups. Every Year "City Year" all must raise from different family background of 17-24 young people joined volunteer ranks. In addition, Jeffery also gave employees a year can is 40 hours of "paid vacation", encouraging employees to use this period to regional volunteer activities. So, Timberland boots employees spent on each year in public service activities of volunteer time totaling more than 100,000 hours. Jeffery said that hoped to take this experience, can help employee explore their potential, then each play to one's own ability, stimulating the whole company produce good innovation strength.
In a word, Timberland boots can develop so strong, just not thanks to the quality of the products, but also Jeffery know how to manage the company, he know the employees play an important role the road of the company’s development. mikzeran_d

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